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HOME arrow SUP NEWS arrow Pau Hana Crossfit Wins Outside Magazine's Gear of the Year Award for 2012
Pau Hana Crossfit Wins Outside Magazine's Gear of the Year Award for 2012 PDF Print E-mail
By: Pau Hana   
Tuesday, 15 May 2012

Pau Hana Surf Supply is proud to announce that its newly redesigned 12’6” Crossfit training and race board was chosen for Outside Magazine’s 2012 Gear of the Year Award in the 2012 Summer Buyer’s Guide — the first time such an award has been given for stand-up paddleboards.


The Outside Buyer’s Guide is published twice a year and delivers the world’s most comprehensive review of the gear, tools, and technology that are essential to enjoying the active lifestyle. Considered the most trusted source in the industry, Outside Magazine’s reviewers put thousands of products through rigorous testing every year; only the best make it into their annual spring and winter Buyer’s Guides.


The inclusion of Stand Up Paddle Boards into Outside's buyer's guide shows how mainstream, recognized and accepted SUP has become as an outdoor activity. Todd Caranto, designer of the winning Crossfit and a founder of Pau Hana Surf Supply, put it this way: "For the outdoor industry, this is a formal recognition of the sport as having a legitimate and ongoing place in the active outdoors category.  It's good news for all board builders."


"Stability and glide were the primary design goals for the board," says Caranto, "Those two elements make it an unbeatable platform for distance training and core workouts." It’s a fitness training board that is fast and stable but performs well in competitive racing—an all-round 12’6” board. Riding the Crossfit, athletes have won 1st Place at: The H2Overdrive SUP Cup open race in Park City, Utah; The Battle of the Bay Open Race in San Francisco, CA  and The Cold Stroke Classic open race in Wilmington NC. With stability and glide, a rider can concentrate on stroke and pulling from the abdominals rather than on balance and staying afloat.


The Crossfit is also built using a new construction technique created by Pau Hana called Halotex construction, which is a mix of carbon fiber, bamboo and fiberglass fused together under heat and pressure to form an extremely rigid and lightweight span along the length of the board and under the standing area. The Halotex panel running down the center replaces wood stringer beams and forms a backbone that is lighter and stiffer than traditional board constructions.


About Pau Hana Surf Supply:

Pau Hana Surf Supply is a minority-owned business founded in 2006 in Santa Clarita, CA by Asian Pacific Islanders Todd Caranto (Filipino American) and Royce Hanamaikai (Hawaiian-Japanese American). Pau Hana, [pronounced: pow HAH-nah], is a Hawaiian phrase that means “Work is over.” “Pau Hana Time” encapsulates the spirit of play and good times with friends and family. To that end, Pau Hana Surf Supply is a design and manufacturing company that builds equipment for that purpose.  Athlete and board designer Todd Caranto, researches, designs, builds, rides, and tests all of its stand up paddle boards, adhering to a rigorous iterative development strategy. Because after the work is done, Pau Hana time is all about the ride.

feed2 Comments
May 23, 2012

Aloha ;-)

May 16, 2012

I'll admit that I didn't hear about Stand Up Paddle Boarding until that one episode of Shark Tank that had that one business Mark Cuban picked up.

It's pretty cool to see how popular this sport actually is.

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