PRESS RELEASE- With difficult economic times looming, surfers need to be careful and hold on to their kit. The whole ethos of the Surfboard Tracker company (SBT) is about making surfing and board-sports in general an enjoyable experience, keeping cherished boards safe from opportunists' greedy hands.
The Surfboard Tracker company was founded and is owned by Andrew Smith, a surfer from Wales, in the UK, who has put a lot of time, dedication and effort into SBT following the theft of his whole quiver while in Hossegor, France two years ago. Since then with the help from some prolific names in the business and some hard graft and personal expense, Andrew has successfully designed, introduced and launched a whole new system for surfers and snowboard shapers and retailers to help stop board theft.
The SBT operation is set to morph into other extreme sports areas like skiing and bikes, plus the launch of the "SBT FOR THE RIDE" retro fit system. You best believe it, there are rogue elements out there seeking to exploit surfers, manufacturers and retailers.
The SBT system is a small device inserted deep inside
your board, when your board is produced; this allows surfers to
register their new boards on the SBT online system. At the same time
the SBT connects the surfer to their board and the surfer to the
shaper. For example if you have just bought a Al Merrick with SBT you
will receive a direct link into the Channel lsland on the West Coast,
receiving the very latest updates, news and competitions at the same
time, automatically insuring your board from theft, covering your board
wherever you may travel at home or overseas for a whole 12 months, and
For the first time ever, Surfers can protect themselves from theft anywhere in the world. A Truly a good strategy is to get "covered up" with SBT.
SBT is truly global resource and is only conducive to the SBT system being present in your board. Without it you wont get access to the SBT system.
Customers really enjoy the satisfaction of knowing that the board they own is 100% insured from theft.
SBT is not just about surfers and board ownership. Distributors and retailers who demand to have SBT in the boards they order can be absolutely sure that what they are buying is a good 100% quality product. Retailers and Distributors are free to make board checks, stock checks, etc. SBT also gives independent and national retailers the opportunity to advertise their business on the SBT system if they wish.
Boards stolen from warehouses, shops, or in transit can be highlighted on the system and can be listed.
Any board with SBT is absolutely genuine. The all-new 2009 SBT system has no need for scanners, except at the factories.
Finally, shapers working with Surfboard Tracker receive the advantage of a professional, easily recognizeable online security track and trace web-system. SBT provides shapers and their retrospective board factories with things like, inventory and license control, traceability, authentication and direct market links to customers.
Some examples of companies already using the SBT system are factories in Brazil, Local Motion Surfboards, Phipps Surfboards, Beachbeat (Laminations), Utopiasurf France, Bufo (Hydroflex), Ocean Magic Surfboard Factory in the UK and Skindog Surfboards. The UK and Portugal has over 40 shapers using the system.
SBT is a full-on 21st century anti-theft and insurance system that takes board ownership onto another planet.
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